Wednesday, 16 May 2012

Three Ways Facebook Can Leverage Mobile To Boost Revenue

facebook-mobile-moneyI must say that I have been a little bit disappointed recently in the many, many, many analysts who have been knocking the Facebook valuation with very limited insight into what is going on with their advertising business. Their revenue potential is as strong as it has ever been and the social network continues to grow its users and roll-out innovative advertising products. While there are many things that Facebook can do to drive revenue related to display, search, and mobile ? let?s take a look at three immediate steps Facebook could take to ramp up revenues from its 500 Million+ monthly active users on mobile devices.

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